A black carrying case with a rectangular transparent window, placed on the floor in front of metal shelves filled with colorful packaged clothing items.

Making Reuse Real. Measurable Impact, Not Just Intent

Reuse is a valuable tool, but it’s not magic. It only delivers benefits when used in a compatible system. Returnity’s approach ensures every Last Box™ is reused, tracked, and redeployed—aligning economic incentives with environmental outcomes. In doing so, we help companies move from “good intentions” to operational sustainability that pays back in dollars and decarbonization

E-commerce growth is pushing trillions of packages across the globe—each one cake-boxed, taped, flattened, baled, and often re-cartoned. With over 100 billion parcel deliveries annually (rising to 200B+ by 2026), the environmental and operational costs are clear.

Why Traditional Packaging Fails

Stacks of flattened and bundled cardboard boxes and paper trash piled on the sidewalk in an urban area, with buildings, street signs, and a traffic light visible in the background.

Cartons and tape are cheap—until they aren’t. Each “single-use” unit hides costs:

  1. Recurring spend on boxes, tape, and dunnage for every shipment

  2. Labor for cutting, unpacking, breakdown, and baling

  3. Product loss, repair, and waste handling

Pile of crumpled and flattened cardboard boxes, some with shipping labels, in a recycling or waste area.

In the U.S. alone, corrugated volumes could pave a mile-wide road from NYC to LA and back three times per year.

More parcels = more waste, more handling, and higher friction.

Transparency Through Data

A person unloading boxes from a delivery truck on a city street, with many cardboard boxes stacked on the sidewalk and parked cars in the background.

To ensure reuse is meaningful, we monitor:

  • How often each box cycles

  • Product integrity over time

  • Cradle-to-cradle CO₂ impact

  • When reuse outperforms single-useption

We layer these metrics into product insight dashboards that decision-makers can use to optimize their reuse fleet because sustainability without data becomes speculation.

Real Deployment, Real Impact.

  • A man wearing a gray t-shirt and a white headscarf unloads black bags with yellow smiley face stickers labeled 'happy returns' from a warehouse shelf.

    A single Last Box can replace 50+ cartons, reducing material waste and handling

  • Stacked black soft coolers or storage containers on a warehouse floor with shelves filled with cardboard boxes in the background.

    Lower damage, lower labor, lower packaging spend

  • A FedEx delivery truck parked outdoors next to a covered package, which has a logo resembling the Reliance logo, and a graphic of a smartphone and a tablet on the cover

    Emissions savings that scale across the network

From Ambition to Operations.

Sustainability is not a side project—it’s integral to profitable logistics.
When reuse is tied to the systems you run, it doesn’t cost, it pays. Start with your first lane, prove the numbers, then scale

Run a Cost Parity Check